| Chapter 3 Core Posts | Date Added | Last Modified |
|---|---|---|
| 3.1 What is a personal brand? | Coming Soon! | N/A |
| 3.2 It’s about focused value | Coming Soon! | N/A |
| 3.3 Clarity and evolution | Coming Soon! | N/A |
| 3.4 Brands establish your trajectory | Coming Soon! | N/A |
Chapter 3
The case for personal branding
Fundamental idea #3
Everyone needs specialists from time to time.
And they need to know when you are the specialist that they need.
